Philadelphia Insurance 2007 AR
Philadelphia Insurance is a unique company, and this was the year that they wanted their shareholders to "get" that message. They wanted a design that communicated that they were empowered by an understanding of up-and-coming markets or markets that are poorly served. After much deliberation, the theme "To Leave No Stone Unturned" fit them perfectly, and the visuals of gorgeous river stones and color-coding further enhanced the message. In a sea of corporate ubiquity, this annual report stood out!